From Knowledge to Income

A course with Graham Cochrane
and Jordan Raynor

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Turn your knowledge into a profitable income stream that leverages your time and increases your impact.

This proven turn-key system, designed by my good friend Graham Cochrane, will take you step-by-step through the world of “knowledge commerce,” from no idea to putting money in your pocket on autopilot.

Right now many of us feel trapped and stuck where we are.

  • Maybe you feel like your work is meaningless.

  • Maybe you aren’t using your gifts effectively.

  • Maybe you’ve lost your way, and don’t know what you’re good at any more.

  • Maybe you aren’t serving or impacting as many people as you know you could.

  • Maybe you feel a lack of security.

But finding meaningful work? Creating something using our gifts? Figuring out what it is we’re good at? 

It’s much easier to just keep doing what you’re doing, working your 9-5 and living your life the best you can. 

What if there was another way? 

Building an online business gives you space to do your most masterful work: work that you care about, work that leverages your unique gifts and skills, work that impacts the people around you.

Imagine a year from now… 

  • Being able to earn an income from the thing that sets your soul on fire.
  • Having space to serve people with your specific gifts and experience, and the confidence to step out and do it.
  • Having the time and money to be generous, while doing meaningful work that impacts those around you. 

It’s not a pipe dream. It’s a very real possibility.

I want to introduce you to my good friend, Graham Cochrane.

Graham is a crazy impressive online entrepreneur, business coach, and founder of The Recording Revolution. 

For years, Graham felt trapped in a 9-5 job that felt like unfulfilling work. It took a global recession and losing his job for him to take online business seriously.

And now? He runs a 7-figure business that leverages his God-given gifts, allowing him to do his most exceptional work for the glory of God and the good of others.

After building this business, Graham designed a system to help people earn an income doing what they love, to serve people with their knowledge, and to intentionally design flexible lifestyles that allow them to do their best work as Christ-followers.

Introducing

From Knowledge to Income: How to Build Your Online Presence, Sell Your Knowledge, and Create an Automated Income Stream

Graham has slowly built a 7-figure online business that puts money in his pocket automatically each and every day…and it only takes him 5 hours a week to run.

Now Graham’s showing how to replicate those results in this brand new course from Jordan Raynor & Company, walking you through the step-by-step process he’s used with hundreds of students in the past.

From Knowledge to Income is a system that slowly but surely turns your knowledge, skills, and passions into a legitimate online business. 

From Knowledge to Income will help you:


Do your most exceptional work
: Wake up and do work that truly matters to you, and go to bed satisfied knowing you did something truly valuable for others.

Increase your income potential: Your paycheck is no longer determined by someone else, or based on how many years you’ve put in.

Scale your impact: As Christians, we know that everything we do has an impact for the Kingdom of God. Graham’s system allows you to scale the impact of your skills and knowledge.

Steward your resources: Being efficient with our time and resources is an important part of stewardship, and Graham’s system is designed to help you maximize your time and money.

From Knowledge to Income is an online course that gives you the tools and proven system you need to create a lasting (and automated) income doing work you love.

If you’re skeptical, welcome to the club.

Let’s be clear: The secular story of passive income is a false gospel. 

It’s about focusing on yourself, gaining elusive freedom, and living your best life now while you can.

As Christians, we know that’s false. We know that true freedom is found in Christ alone, and true life is given to us through Jesus. 

The way of Jesus is the way of serving other people first.

There’s a deeper motivation for becoming efficient that is really generosity focused. 

We want to use the knowledge and gifts we have been given to serve others, and impact the greatest number of people for the Kingdom of God.

We want to be wise stewards of the resources we have: our time, our money, and our gifts, and focus on using them well.

We want to do our most exceptional work for the glory of God and the good of others.

Passive doesn’t mean you don’t work. It means you do a fixed amount of work with scalable results. 

A better word than passive is automatic.

Automatic income is possible when you implement a strategic plan and put a proven system in place.

Maybe you’ve considered setting up an online business, maybe you’ve even researched the idea of passive income and creating an additional revenue stream.

Maybe you’ve dreamed about working from home, being able to work flexibly around family life.

But the reality of it is daunting, and there’s just so much information out there (much of it conflicting) that it makes you want to throw your hands up and give up.

That’s part of the reason why I wanted to partner with Graham on this course. I don’t want you to be confused about who you can and cannot trust if you’re interested in creating an automatic income stream. Graham is the best I’ve ever found, and equally important, he is a passionate follower of Jesus Christ, which totally informs his approach to business.

Over the past 10 years, Graham has learned and developed a system that has created a sustainable, life-giving, automatic income, with little to no involvement from him.

And now he’s taken his decade’s worth of knowledge, success, pain, frustration, and experience, and distilled it all down into a system you can copy. 

Some people dread what they do for a living (and don’t get paid nearly enough to do it). 

Others take action, create value in the marketplace, and build businesses that serve others and increase their income every year.

Which is more appealing to you?

I want to take action.

What will you learn?

This course focuses on 4 core areas: 

  1. Creating powerful content that people want.

  2. Building a simple website that captures new leads everyday.

  3. Launching irresistible digital products. 

  4. Setting-up an automated email system that sells those products while you focus on other things.

With those 4 components in place and optimized, all you have to do is focus on making great content and your income will increase. 

It literally becomes plug and play after that—even if you’ve never built a website or done anything online before. If you put in the work—you’ll get the results!

There are over six and a half hours of training included in From Knowledge to Income.

Here’s what you’ll learn during the course:

Module 1—Your Roadmap

  • Knowledge Commerce (Why People Will Pay For What You Know)
  • The Value Circle (The More You Give, The More You Earn)
  • 3 Mindsets That Will Lead To Your Success
  • Discover Your Perfect Profitable Idea

Module 2—Your Website

  • Websites That Convert (Build A Site That’s Optimized For Income)
  • Lead Magnets (5 Irresistible Ideas To Grow Your List)
  • Getting Traffic (Create An Unending Flow Of Visitors To Your Site)
  • The Best Tools For Building Your Online Empire

Module 3—Your Product

  • Printing Money Out Of Thin Air With Digital Products
  • How To Design An Online Course People Can’t Wait To Buy
  • How To Film Your Course With Cheap Or Free Tools
  • Pricing Psychology (How To Price Your Course For Maximum Income)

Module 4—Your Sales

  • The Customer Avatar (Your Playbook For Selling Effectively Every Time)
  • Copywriting (How To Sell Without Selling)
  • The Online Course Launch Formula
  • Map Out Your Own Launch Schedule 

Module 5—Your System

  • Make Your Product Evergreen (And Earn Income On Autopilot)
  • The Income Engine (The 4 Core Things That Will Drive Your Business)
  • Your 5 Year Product Suite Road Map
  • Generosity (The Power Tool For Long Term Business Growth)

In between each of these hyper-practical “how-to” modules, I join Graham for a series of “Connection Conversations,” reminding you of how our “why” as believers—namely, the gospel—shapes this process.

Oh yeah, and I forgot to mention that each of Graham’s videos ends with a crystal clear Action Step. These are your homework—a checklist of sorts that gives you clear benchmarks and “next actions” so you know exactly what to do first, second, and third with all the information you’ve just consumed.

With the step-by-step system you’ll learn in the videos, as well as the clear action steps, you can’t fail.

You’ll also get a huge vault of additional tutorials and step-by-step templates, including:

  • How to shoot professional videos on your smartphone: That’s right, you don’t need a DSLR camera or a bunch of expensive equipment.

  • How to build your very first website in Wordpress or Squarespace: Graham literally builds a site from scratch on both platforms right in front of you.

  • 5 irresistible lead magnet ideas: These are templates you can use to guarantee people will want to give you their email address and sign up for your list!

 

Graham charges over $7,500 to teach this to his clients 1-1, and has even taught this in group coaching sessions for $3,000 per person. People are willing to pay for this system because they are able to turn it into a recurring 6 to 7 figure income stream. 

But we wanted to package it into a course that anyone can follow at their own pace, and make it as accessible as possible.

I want to learn the system!

Who Is From Knowledge to Income for?

This course is for you if...

  • You want to create an income stream that allows you to do your most exceptional work while serving others with solutions to their problems.
  • You are passionate about using the knowledge and gifts you have been given to serve others, and impact the greatest number of people for the Kingdom of God.
  • You want more flexibility on where you work and how much income you can earn.
  • You want to be a wise steward of your time, money, gifts, and focus.
  • You don’t want to sink thousands of dollars into a business idea (or worse, go into debt for it) just to see it potentially fail.

 

Money Back Guarantee

Afraid of commitment? I get it. Trust me, I do. And so does Graham.

That’s why we’ve decided that if From Knowledge to Income doesn’t work for you, we want you to take your money and invest it where you can make a greater impact for the Kingdom.

So we’re making you a deal: If you don’t love this course within the first 60 days of your purchase, we will give you a full refund. No questions asked. No hard feelings. Just email us at [email protected] and we will take care of it.

Remember, when you join From Knowledge to Income, you are joining risk-free. You have 60 days to watch the course, implement the strategies in your own business, and take action on all that you learned, and THEN decide if it’s right for you.

The beauty of From Knowledge to Income is that you can get Graham’s complete, proven system, learned from a decade of experience building a multi-million dollar business, and skip all of the pain and mistakes that he made—and you can do it on the side while keeping your day job!

It couldn’t be more convenient.

Invest in yourself, get the training that is guaranteed and proven, and build your OWN automatic income business so you can be more efficient and effective in serving others.

Join From Knowledge to Income Now

Pay Once

$397

5 Modules Containing 4 Lessons Each

6 Connection Conversations

14 Additional Tutorial Videos

60-day Money Back Guarantee

Lifetime Access

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$87

FOR 5 MONTHS

5 Modules Containing 4 Lessons Each

6 Connection Conversations

14 Additional Tutorial Videos

60-day Money Back Guarantee

Lifetime Access

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Frequently Asked Questions

The truth is it all depends. Are you doing written content? Video? Podcasts? Have you ever built a website before? These variables will affect how much time it might take for you to get the work done, but the good news is it will take less time than you think.

The minimum amount of time you need to pull this off at the beginning is 3 hours a week. That works out to just 30 minutes a day, 6 days a week. You could easily squeeze this in by waking up 30 minutes earlier or going to bed 30 minutes later. 

Some people who have worked through Graham’s system before even squeeze those 30 minutes into their lunch breaks at work! If you can do more than that—fantastic! But it’s not necessary to see results.

There is over six and a half hours of teaching included in From Knowledge to Income, broken down into 5 modules:

Module 1—Your Roadmap (88 minutes)

  • Knowledge Commerce (Why People Will Pay For What You Know)
  • The Value Circle (The More You Give, The More You Earn)
  • 3 Mindsets That Will Lead To Your Success
  • Discover Your Perfect Profitable Idea

Module 2—Your Website (86 minutes)

  • Websites That Convert (Build A Site That’s Optimized For Income)
  • Lead Magnets (5 Irresistible Ideas To Grow Your List)
  • Getting Traffic (Create An Unending Flow Of Visitors To Your Site)
  • The Best Tools For Building Your Online Empire

Module 3—Your Product (67 minutes)

  • Printing Money Out Of Thin Air With Digital Products
  • How To Design An Online Course People Can’t Wait To Buy
  • How To Film Your Course With Cheap Or Free Tools
  • Pricing Psychology (How To Price Your Course For Maximum Income)

Module 4—Your Sales (87 minutes)

  • The Customer Avatar (Your Playbook For Selling Effectively Every Time)
  • Copywriting (How To Sell Without Selling)
  • The Online Course Launch Formula
  • Map Out Your Own Launch Schedule 

Module 5—Your System (79 minutes)

  • Make Your Product Evergreen (And Earn Income On Autopilot)
  • The Income Engine (The 4 Core Things That Will Drive Your Business)
  • Your 5 Year Product Suite Road Map
  • Generosity (The Power Tool For Long Term Business Growth)

Graham has packed everything you need to know on this topic into 6.5 hours!

This is the great news about running a knowledge commerce business. These days the tools are so cheap (or free) that you can get started with as little as $50.

This is normal. Most people (Graham included) have at one point or another dreamed about making a living doing what they loved, and doing it with the flexibility of an online business—but have gotten stuck at the “how.”

How do you monetize (or sell) what you like and know?

That is the entire purpose of From Knowledge to Income—to help you discover which of your ideas will be profitable and then help you turn that idea into a sellable product—something that people not only like but can’t wait to buy!

True, there are a lot more people with online businesses today than there were when Graham got started—but there will be more one year from now as well—and they will also be doing well!

Graham and I talked about this when I had him on my podcast: We both feel strongly that we are at the beginning of the wave of online businesses, not the middle or the end.

So why not you?! Don’t let fear hold you back from adding value to the world and serving others with your God-given gifts and knowledge.

Not at all. That would be unwise and unloving. The best part about a knowledge commerce business is that it can start small and build over time. No need to quit your day job.

I agree—people DO make it way too complicated. But it’s really not. In fact, there are only 4 core things you need to be doing to make a powerful and automated income stream based on your passions, skills, and knowledge. And they’re straightforward to learn.

If you don’t love the course within 60 days of purchasing, I’ll give you a full refund. No questions asked. Just email me at [email protected] with your name and the email you used to purchase the course.

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